Tech Staff Augmentation Company in the US

Platform: LinkedIn

Account type: Company

PROBLEM:

This was a continuation of a personal branding project - where we also realised the company’s digital presence didn’t reflect the quality of their work.

The company page wasn’t bad, but the branding efforts weren’t cohesive. The founder wanted a steady presence that looked credible, without burning internal resources.

OBJECTIVE:

• Build a consistent, professional company brand on LinkedIn
• Post regularly without needing a full-time social media hire
• Improve engagement + visibility with low effort from the client

MY APPROACH:

I started from scratch - audited the existing page, analyzed competitors, researched buyer language, and interviewed the founder to get clarity on what really made them different.

I rewrote the About section to clarify their niche, cleaned up all visuals, and designed a monthly post calendar with the following pillars:

• Industry-specific red flags • Hiring trends in the US • Demand gen for staff augmentation

I also optimized post tags, timing, and interactions to drive better reach - without relying on paid boosts.

We also worked on the personal brand of the founder to get more visibility. Entire case study here.

We got these stats for the Company Page in 6 Months:

	Starting Date	May
Followers	394	604
Page Views	95	76
Post Impressions	231	596